Yellowstone Strikes Viewership Gold on CBS

Season 1 premiere draws 6.6 million Viewers across platforms

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Nearly half (3 million) were new viewers to the show

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Showing ocBS opened it up to a broader national audience

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Viewership indicates many qot hookedand will continze wtcline

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Bodes well for high vie wership of final season ater this Vear

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Smart move by CBS to acquire rights during writers strike

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Fills fall lineup gap and draws in 7ew demoGEOphicE

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Proves the show has mainstream appeal beyond Paramounte

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